About Us

The Sullivan Auto Group

John L. Sullivan is supported by an extensive team of full-time dedicated professionals. They coordinate and manage the entire process - including acquisition, reconditioning, marketing, sales, financing, service, parts and customer relations. Supporting both individuals and commercial clients, the team embraces the importance of consistency and standardized processes yet maintain the flexibility needed to meet individualized needs. Delivering outstanding results is a commitment shared by all.

With centuries of combined professional experience, the Sullivan Auto Group is standing by to take excellent care of you and your family. We would be honored to help you, as well.

Mission Statement

"To be a leader in customer service by providing knowledgeable, honest and quality service to all of our customers so that we may gain their trust and establish long-lasting relationships."
  • Our systems and everything we do are designed around delivering on this mission.
  •  Everyone on our team is focused on what it is you want, and what it is you need.
  • We make every effort to stop the surprises and keep the experience as good as it can be.

John Sullivan first came to the area to visit his father in 1963. John first worked selling used cars. Since the early 1960's, John has been committed to selling only the highest quality vehicles and providing the highest quality parts and service to his customers. John's strong belief in providing for our customers, in working hard and supporting our communities is now part of every employee's daily life at The Sullivan Automotive Group.

Mr. Sullivan

In 1977, John became a partner in Caddell Chevrolet. Then in 1984, John became the sole owner and President. One year later, he changed the name of the Chevrolet dealership to John L Sullivan Chevrolet.

In 1992, John purchased Roseville Toyota located in the Roseville Auto Mall. This new dealership provided a modern showroom, the newest technologies to service our customer's vehicles and provided our customers with a convenient location to purchase and service their vehicle needs. Today, John and the entire Sullivan Auto Group continue to make improvements to our facilities to make our customer's experience easier, faster and not sacrifice any of customer's wants or needs.

Because of John's efforts, The Sullivan Family is dedicated to making our customer's auto experience comfortable, trustworthy, affordable and reliable. John and our family continue to improve our dealerships so that they stay at the highest standards that our customers expect.

John and The Sullivan Auto Group also continues to look into the future for new opportunities to serve our customers. In October of 2013, The Sullivan Auto Group opened our second Toyota dealership in Livermore, California. And in December of 2016, The Sullivan Auto Group acquired John L Sullivan's Roseville Kia, in the Roseville Automall.

In 2016, John also made a significant investment in renewable technology, dramatically reducing our overall carbon footprint and minimizing our dependency on municipal energy supplies. With extensive solar panel array utilization, Climate Wizard management systems, LED lighting indoors and outdoors, and continued commitment to hybrid, electric & hydrogen-cell vehicles, The Sullivan Auto Group is committed to protecting the environment for us all.

With changes in technology, especially the Internet, John and our family realize that our customers have many choices when it comes to purchasing and servicing their vehicles. All of the dealerships in the Sullivan family are committed to providing our customers with the most recent, relevant and credible information available. This way, our customers can make an educated and informed decision on their next vehicle purchase.

At the Sullivan Auto Group, you can expect world-class, state of the art GM sales & service. And we make sure your valued vehicle receives the best care from our trained professionals, offering genuine OEM parts and accessories.

"No one can make you a deal like we can, and that's a promise!" John L. Sullivan, Owner & Dealer Principal

The Sullivan Auto Group is fully committed to positively impacting the communities in which we operate.

We directly employ hundreds of people, and indirectly hundreds more of vendors, suppliers, contractors and specialists. During the 2015 business year, The Sullivan Auto Group achieved:

  • Over 17,100 vehicle sales, averaging 47 vehicles per day
  • 150,000 Service Transactions
  • 200,000 Parts Transactions
  • $600 Million in Total Sales
  • An average of $3 Million per month in Sales Tax Revenue - financially supporting our communities with tax funds

Each year, our employees contribute through a variety of methods to an assortment of community programs, events and charities. During 2015, our employees raised money with candy sales, recycling, jeans day, football pools, parking space fees, book sales, office floats, dunk tank, and gift basket sales. The total contribution for 2015 was $55,272.60.

With these funds, The Sullivan Auto Group employees made contributions to:

  • military veterans
  • homeless in our communities
  • St Vincent De Paul
  • Adopt a Family
  • The Lighthouse
  • Placer Breast Cancer Endowment
  • ...and many more

Contact Info

Livermore Toyota

6200 Northfront Road
Directions Livermore, CA 94551

  • Sales: (925) 724-2800
  • Service: (925) 724-2807
  • Parts: (925) 724-2830


  • Monday 7:00AM - 9:00PM
  • Tuesday 7:00AM - 9:00PM
  • Wednesday 7:00AM - 9:00PM
  • Thursday 7:00AM - 9:00PM
  • Friday 7:00AM - 9:00PM
  • Saturday 7:00AM - 9:00PM
  • Sunday 9:00AM - 9:00PM

Service Hours

  • Monday 7:00AM - 4:00PM
  • Tuesday 7:00AM - 4:00PM
  • Wednesday 7:00AM - 4:00PM
  • Thursday 7:00AM - 4:00PM
  • Friday 7:00AM - 4:00PM
  • Saturday 7:00AM - 4:00PM
  • Sunday Closed

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